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Official music video for the track Mama Do (uh oh, uh oh) by Pixie Lott.
Official video for “Mama Do (Uh Oh, Uh Oh)” by English recording artist Pixie Lott from her debut album, Turn It Up. It was written and produced by Mads Hauge and Phil Thornalley, the song was released digitally in the UK 6th June 2009 and physically 8th June 2009 as the album's lead single, spending one week at UK Singles chart No. 1. The song's lyrics tell the story of a teenage girl whom parents into not getting into a relationship with another boy restrict. The girl then goes out at night out of rebellion and keeps questioning her parents' reaction to everything she is doing throughout her night out. The video was directed by Trudy Bellinger begins with Lott lying on her back in a large white bed filled with countless white silk material to create an imagery of a white-only room. Lott and her group then move into a more glamorous-looking dressing room where they can be seen getting ready. Lott is now wearing a black outfit and she begins a clap-like dance with her friends. The dance-off ends with Lott slapping one of the guys in the male group and a load cheer and celebration afterward. She then drives off home where the video ends with her lying in bed again. It debuted at number one for one week on the UK Singles chart until David Guetta’s “When Love Takes Over” replaced it at the top. As a result Pixie Lott was the first British female artist ever to debut as the No. 1 who had not emerged from a reality TV/talent series background. Digital Spy: “It's about sneaking out the house and going to see a specific person without your parents knowing about it. It's a really cool song because it suits my age and I can relate to it. I mean, there have been a couple of occasions when I might have sneaked out the house and not told my mum and dad.”
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